web
You’re offline. This is a read only version of the page.
close
Skip to main content
Community site session details

Community site session details

Session Id :
Dynamics 365 Community / Forums / Customer experience | Sales, Customer Insights,... / Real Time Marketing As...
Customer experience | Sales, Customer Insights,...
Suggested answer

Real Time Marketing Asset Library - Track Engagements per Media

(0) ShareShare
ReportReport
Posted on by DeclanMP 22

I'm interested in using the Real-Time Marketing's AI tracking and learning at a level to optimise email/text design to our segments. I understand the functionality to learn different media channels, and email designs exists to improve how we send our messages. But, does the functionality exists to track engagements (clicks/hovers) per contact (or segment)?

This way, i can look into optimsiing marketing design and use the Real-Time Marketing AI to define the best channel to send these optimsied messages to.

If there is a different thread discussing something similar please comment a link to it,

Thnaks in advance

I have the same question (0)
  • DeclanMP Profile Picture
    DeclanMP 22 on at
    RE: Real Time Marketing Asset Library - Track Engagements per Media

    Hi Nya,

    Does the engagement data collected from the Real Time Marketing platform provide any additional information to the Email Engagement data that Dynamics for Marketing holds? (The data that is to be accessed through an Azure Storage)

    I have developed a report that accesses this data within PowerBI, I could just add the data provided from Real Time Marketing AI learning to this report to start wireframing journeys for certain segment

  • Suggested answer
    Nya Profile Picture
    Nya 29,060 on at
    RE: Real Time Marketing Asset Library - Track Engagements per Media

    Hi,

    According to the official documentation (Use AI-driven run-time channel optimization (Dynamics 365 Marketing) | Microsoft Docs), the following three items are provided.

    • Optimization effectiveness: Provides a comparison view of how the AI performed versus the control group based on journey goal achievement.
    • Channel engagement: Provides insights into how customers engaged with the channel they were distributed to. The calculation is the number of unique clicks or opens divided by the total number of messages sent.
    • Audience distribution: Provides insights into what portion of the audience was filtered using the AI model versus not.

    The engagements (clicks/hovers) per contact (or segment) are not able to be accessed.

    You can post your proposal in Ideas forum.

Under review

Thank you for your reply! To ensure a great experience for everyone, your content is awaiting approval by our Community Managers. Please check back later.

Helpful resources

News and Announcements

Join experts in person to explore low code and AI agents at the Power Platform Community Conference sponsored by Microsoft

Quick Links

Responsible AI policies

As AI tools become more common, we’re introducing a Responsible AI Use…

Abhilash Warrier – Community Spotlight

We are honored to recognize Abhilash Warrier as our Community Spotlight honoree for…

Congratulations to the September Top 10 Community Leaders!

These are the community rock stars!

Leaderboard > Customer experience | Sales, Customer Insights, CRM

#1
Rishabh Kanaskar Profile Picture

Rishabh Kanaskar 258

#2
MVP-Daniyal Khaleel Profile Picture

MVP-Daniyal Khaleel 182

#3
Tom_Gioielli Profile Picture

Tom_Gioielli 125 Super User 2025 Season 2

Last 30 days Overall leaderboard

Featured topics

Hide selecting Contact for potential customer when creating quote

Product updates

Dynamics 365 release plans