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Customer experience | Sales, Customer Insights,...
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Score leads for a form submission embedded on a specific website page

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Posted on by 7

Hi Experts, 

I've reached an impasse!

I have a marketing form that will be embedded in different product web pages, to achieve better reusability than creating a new form for every page. 

Goal: To identify  and score leads based on the form submission from the specific product page. 

For this I have set up separate Lead scoring models - where the Form is same but the page address is different.

Lead score model: I have used a coupled condition as follows:

pastedimage1676912723682v1.png

pastedimage1676912792398v2.png

As per documentation the Conditions & Expressions form an 'AND' relation. So it make sense to couple it in this case. 

However, I do not get the expected results. The result is an empty lead score. 

On the other hand, if I separate these conditions the scoring works , but it doesn't help my use case. 

Note: I do not have a redirect url in the form submission so I cannot leverage that. 

Any ideas on how this scenario can be achieved?

Thank you in advance.

  • Dsouza_28 Profile Picture
    7 on at
    RE: Score leads for a form submission embedded on a specific website page

    Hi Mikko,

    I can confirm this worked for me as well. It seems like a bug in the deisgner.

    Anyways, thank you very much.

  • Suggested answer
    Mikko Berg Profile Picture
    11 on at
    RE: Score leads for a form submission embedded on a specific website page

    Hi Roy,

    Yes, exactly the same way you did.

    pastedimage1677242161165v1.png

    pastedimage1677242349585v1.png

    - Mikko

  • Dsouza_28 Profile Picture
    7 on at
    RE: Score leads for a form submission embedded on a specific website page

    Hi Mikko,

    thanks for investigating.

    I see that the standalone condition of page visit works as you mentioned.

    But did you also check it with a coupled Form submission condition?

  • Suggested answer
    Mikko Berg Profile Picture
    11 on at
    RE: Score leads for a form submission embedded on a specific website page

    Hi Roy,

    I created a similar rule as you have and it seems to work fine.

    The only difference is that I used operator Contains for the page address:

    pastedimage1677239880210v1.png

    pastedimage1677240000905v2.png

    - Mikko

  • Dsouza_28 Profile Picture
    7 on at
    RE: Score leads for a form submission embedded on a specific website page

    You can vote for this idea:

    experience.dynamics.com/.../

  • Dsouza_28 Profile Picture
    7 on at
    RE: Score leads for a form submission embedded on a specific website page

    Hi Eiken,

    Thanks for clarifying that part. 

    Do you see any alternative to get the Page visits from the website:

    pastedimage1676972081005v1.png

  • Suggested answer
    Eiken Profile Picture
    on at
    RE: Score leads for a form submission embedded on a specific website page

    Hi,

    The page address means the address of a Marketing Page.

    Please check you page address in the insight of page address.

    pastedimage1676956377960v1.png

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