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Customer experience | Sales, Customer Insights,...
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Will customer journeys work correctly if the minimum consent level field is empty?

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Posted on by 30

Hi,

die minimum consent is not a required field when setting up a customer journey. Do I assume correctly that the journey will work correctly if I leave it blank?

Background of my question is that the hierarchical concept for the consent is not GDPR-compliant in Germany. I need to have a specific consent for an action. It is not ok to conclude that somebody who agreed to profiling as the highest level also agreed to receiving a newsletter. Thus, I want to work without the consent level and build my segments around specific opt-ins.

Thanks,

Holger

  • Suggested answer
    Nya Profile Picture
    Nya 29,058 on at
    RE: Will customer journeys work correctly if the minimum consent level field is empty?

    Hi Holger,

    Yes, the field can be left empty. It will not affect the Customer Journey.

     

    If this helped you, I'd appreciate it if you'd mark this as a Verified Answer, which may in turn help others as well.

    Best Regards,

    Nya

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