Hello all!
I could really use some help with a project I have been tasked with.
We sell a course for machine service/maintenance so that our customers can bring service in-house while reducing downtime and increasing productivity... in order to help increase the number of leads we have coming in, we would like to launch an incentive-based marketing program.
Our service technicians will be rewarded for submitting leads, generating opportunities from those leads and registering students for the service training course. Each submission receives points associated with a monetary value that the engineer can use later on for prizes/trips.
I need a creative way to allow the engineers to submit their leads, and track their leads through the business process flow all the way through to conversion so that I can create weekly reports on how they are performing in the competition.
My current thought is to use a redirect URL unique to the engineer that leads to a universal landing page & form... then upon submission of the form, a lead is created and the contact is added to a dynamic segment that enters that contact into a customer journey for their specific engineer, allowing me to view all of the leads that have been generated by each engineer in their own customer journey.
Would love to hear any alternate ideas, or easier ways you night know of doing something along these lines.