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Dynamics 365 Community / Forums / Customer Insights - Journeys forum / Social Media - Analyti...
Customer Insights - Journeys forum

Social Media - Analytics, Listening, Advanced Capabilities

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Posted on by Stephani

It appears that the Marketing product is severely limited from a Social Media perspective.  I see the ability to schedule posts on Facebook or Twitter - but they have to be scheduled one at a time, there is no tracking of interactions, and the posts must be very basic.

I also read that Social Engagement is being discontinued.

How does a customer get more advanced Social Media controls through Microsoft/CRM?  This article explains some of the more advanced controls I'm referring to - but it appears to be going away. https://docs.microsoft.com/en-us/dynamics365/customer-engagement/marketing/social-listening

Categories:
Setup and Upgrades
  • DavidMarshall Profile Picture
    DavidMarshall 5 on at
    RE: Social Media - Analytics, Listening, Advanced Capabilities

    I already know how powerful social media marketing can be and why it's the best platform to increase traffic and audiences to your business, but I don't really understand how to use his maximum potential. However, I understand that I need it and the best solution is to find an agency that provides those services. There is one of them that I hired to increase my following and reach organically, which means more people seeing more of your content and offers: https://blazemedia.co.uk/what-we-do/social-media-marketing . It's going pretty good

  • Suggested answer
    megcda Profile Picture
    megcda 2,192 on at
    RE: Social Media - Analytics, Listening, Advanced Capabilities

    Hi Stephani,
    I cannot comment on the roadmap other than what is publicly available, but I would highly encourage you to add these to the Ideas portal so that PM can review and you can get community support to get these prioritized.

    Thanks,

    Megan

    Please mark as Verified if this answered your question!

  • Stephani Profile Picture
    Stephani on at
    RE: Social Media - Analytics, Listening, Advanced Capabilities

    Hi Megan,

    I watched the demo for Market Insights - it basically notifies you about topics you're interested in.

    Is there currently a plan for any tools to track / analyze who interacts with your social media posts?  For example - # of people who viewed it, who viewed it, who clicked on it, who shared it, a report with more information about those people.

  • Suggested answer
    megcda Profile Picture
    megcda 2,192 on at
    RE: Social Media - Analytics, Listening, Advanced Capabilities

    Hi Stephani,
    I'm sorry that you are finding the social media abilities not up to par. As this is the first release of this feature, we clearly have room for improvement. I urge you to visit the Dynamics 365 for Marketing Ideas portal and put in your feature requests.  Our PMs regularly review this and community voting does impact the items added to the roadmap.

    As to Social Engagement, we suggest that you join the Dynamics 365 Market Insights Preview.

    Thanks,

    Megan

    If this answered your question, please mark as Verified!

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