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Journey If/Then tile...why do I have to wait? Is there another way to do this?

Posted on by 97

I'm sending an email to track three different link click actions. Basically:

  • If person clicks the first link there's a link out; nothing happens in Dynamics.
  • If person clicks the second link there's a link out; workflow A happens in Dynamics.
  • If person clicks the third link there's a link out; workflow B happens in Dynamics.
  • If person clicks nothing after 7 days, workflow A happens. 

This is what my journey looks like:

6862.journey.png

And this is that if/then tile with the required wait time:

0676.wait.png

The nuts and bolts all seem to work, but the fact that there's a wait required baffles me a bit. As I understand it, the email works like this:

  1. Email is sent
  2. Journey waits specified time (X) to check if the first link was clicked
    1. If it was, nothing happens
    2. If it wasn't, contact is pushed down the "No" lane after X amount of time
  3. No lane #1-->Journey waits specified time (Y) to check if the second link was clicked
    1. If it was, workflow A happens in Dynamics
    2. If it wasn't, contact is pushed down the "No" lane after Y amount of time
  4. No lane #2-->Journey waits specified time (Z) to check if the third link was clicked
    1. If it was, workflow B happens in Dynamics
    2. If it wasn't, contact is pushed down the "No" lane after Z amount of time
  5. No lane #3-->Journey waits specified time (Q)
    1. After time is up, Workflow A happens in Dynamics
      1. Note: If this works how I think, there's really no point in waiting once a contact hits this lane

Final journey time to track my three clicks is X + Y + Z, with the email being unable to track the first link click after X is expired, unable to track the first and second link clicks after X + Y are expired and unable to track all three link clicks after X + Y + Z are expired. I assume that it will check the second link click during the wait for X, etc.

Am I thinking about this the wrong way? Is there a way to simply watch for all three clicks simultaneously until a certain time expires (or date)?

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