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10Hi
As an organisation we are new to Dynamics365
We are a non-profit with Sales module with Fundraising & Engagement
We are setting up marketing customer journeys as we look to a Digital Acquisition Campaign.
We are looking to have leads come from Social Media Campaigns that enter a customer journey.
How are these leads best identified in Dynamics. From what I currently see they come in as a Contact record.
What I am not familiar with is how to identify these as from Digital Acquisitions campaign - is there a different account type
or do they appear first elsewhere as a lead until converted to a contact record via a donation.
Thanks in Advance
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