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Customer experience | Sales, Customer Insights,...
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Consent for multiple email addresses in Realtime Marketing

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I have a customer who stores multiple email addresses for their contacts (one personal and one for the customers domain) they have started using Real-Time marketing and initially it would appear you can only autorise one email field at Contact level to send communications to through Consent settings, but the documentation has been updated since and it now appears you can add multiple email fields using: Contact point-based consent: In this model, customers give consent for specific contact points—for example, a work email address or a private phone number.

Is this the case? and how do we configure this?

To elaborate, I have one team that only uses the Contact Email address field, and another that will only communicate using the Business Email address field.

Any help would be greatly received.

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  • Suggested answer
    Will Genge Profile Picture
    Moderator on at
    RE: Consent for multiple email addresses in Realtime Marketing

    Hi Daniel,

    Today, Real-time marketing only supports using one email address on the Contact for the audience configuration for journey orchestration, meaning that you can only specify one email address field for a journey to send to.

    You are correct that the Real-time marketing contact point-based consent will allow us to broaden the audience configuration options by having consent information for each specific contact point. This work is currently on our roadmap, but I don't have an exact date yet.

    Here is the documentation on audience configuration: Select the audience source for real-time journeys.

    We don't currently seem to have an Idea submitted for this feature. If you'd like to track its progress, please post one in the ideas portal. That will help us track community support as well towards prioritizing the feature.

    Please let me know if you have further questions,

    Will Genge, PM, Microsoft

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