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Marketing Dynamics - How can I use email templates that are in outbound in CRM

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Posted on by Keyleen 25

Hi,

I have created lots of email template campaigns in Outbound marketing. Some of them have links to our marketing materials and/or have great information about our proposition.

Is it possible to use them in the CRM In the section Timeline > Send Email? So the sales team can grab them and send them directly to the prospects they are talking to, without the need to retype all again, find the link and send it?

We used to have that possibility with Salesforce/Pardot, that the same emails I used for campaign were available for one-to-one emails from the CRM.

Many thanks,

Keyleen

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Email
  • RV-30041206-0 Profile Picture
    RV-30041206-0 2 on at
    Marketing Dynamics - How can I use email templates that are in outbound in CRM
    Is there anyway to automate copy paste e-mail templates from Journey into Sales ? With Power automate for example ? I belive it's crazy we have to do this manually. 
  • Keyleen Profile Picture
    Keyleen 25 on at
    RE: Marketing Dynamics - How can I use email templates that are in outbound in CRM

    Hi Roy,

    Thank you. I thought about copying the email templates from my own email templates. But every time I change something on my email or update a link, I will have to go to 2 places to update (even 3 if using Real-time marketing) – not very dynamic. This is basic functionality in other CRMs.

    Thank you for your reply.

  • Dsouza_28 Profile Picture
    Dsouza_28 386 on at
    RE: Marketing Dynamics - How can I use email templates that are in outbound in CRM

    Hi Keyleen ,

    As the marketing app is not user based, your sales teams members must be able to access it within the environment (prod,test,dev) chosen.

    However,  they cannot send outbound emails to contacts directly as they do in Sales app. They would have to follow the path of Segmenting the contacts and then send the email by Customer journey.

    Another work around is as Steve mentioned above, to add the Outbound mails as email templates in advanced settings. To do this copy the HTML of the emails and paste it within the Email templates.

    Now these templates will be accessible within Sales app for ready to use in quick campaigns.

  • Keyleen Profile Picture
    Keyleen 25 on at
    RE: Marketing Dynamics - How can I use email templates that are in outbound in CRM

    Thank you for your response.

    Is there a way my sales team can access Outbound marketing emails to send to prospects?

    Would they need access to Marketing Dynamics?

  • Suggested answer
    Steve Zhao2 Profile Picture
    Steve Zhao2 on at
    RE: Marketing Dynamics - How can I use email templates that are in outbound in CRM

    Hi Keyleen,

    No, you can't use Outbound Marketing email template when you send email from timeline.

    You can only insert a normal email template which is created form here:

    pastedimage1666164327698v1.png

    And then insert it when you create a new email:

    pastedimage1666164452523v3.png

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