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Where is Outbound Marketing??

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Posted on by DHIRAL

Hello,

I installed trial recently for Customer Insights and noticed that I don't have access to Outbound Marketing as I used to, I can see Real-time Journeys, Event Planning and Settings tab only

Thank you!

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Inogic 651 on at

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Where is Outbound Marketing??

Hi,

Microsoft already revealed its plan back in the 1st of September 2023, to merge Dynamics 365 Marketing and Customer Insights. With this change effective now, If you install Marketing app you will observe it is renamed as the “Customer Insights – Journeys” and important thing to note is there is no “Outbound Marketing” area available henceforth.

The reason for disappearing the Outbound Marketing” is because Microsoft encourages their new customers to start using the Real-time Marketing and even encouraging all the existing customers who are still using outbound marketing to transition to Real-time. Because there won’t be any new enhancements or updates available in outbound features from Microsoft henceforth.

For more details you can refer to this article: https://www.inogic.com/blog/2023/11/merging-customer-insights-journeys-and-data-within-dynamics-365/

Hope this helps.

If this helped, kindly please mark this answer as verified as it will help others too who might have same query as yours.

Thanks!
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Dengliang Li Microsoft Employee on at

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Where is Outbound Marketing??

Hi,

New Customer Insights - Journeys customers receive real-time journeys features only.

The following is the official response I got by filling out the outbound marketing request form.

This is also confirmed in the documentation.

Transition overview - Dynamics 365 Customer Insights | Microsoft Learn

If my answer was helpful, please click Like, and if it solved your problem, please mark it as verified to help other community members find more.
If you have further questions, please feel free to contact me .

Best Regards,
Dengliang Li

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