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Customer experience | Sales, Customer Insights,...
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Need Lead Scoring Model to only affect Leads that are over a year old

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Hi all, I'm looking to create a lead scoring model that helps drive the removal of Contacts to stay under a marketing tier. 
They want to give a negative score to Leads that have not opened any email, but they do not want to apply this to new Leads, only Leads that are over a year old and haven't opened an email.
Has anyone had a similar request before?
  • Community member Profile Picture
    2 on at
    Need Lead Scoring Model to only affect Leads that are over a year old
    Hi Rudy, thanks for the response. I'm unable to see those options of selecting a target audience.
    This is what i see when i create a new Scoring Model.
    Is there something that has to be enabled before I see the options that you're team is getting?
     
  • RudyZhang Profile Picture
    Microsoft Employee on at
    Need Lead Scoring Model to only affect Leads that are over a year old
    Hi,
     
    May I ask if your problem has been resolved?
     
    Do you still need us to follow up on this issue, please contact me if you have any questions about the solution I proposed.
     
    Best Regards,
    Rudy Zhang
     
  • Suggested answer
    RudyZhang Profile Picture
    Microsoft Employee on at
    Need Lead Scoring Model to only affect Leads that are over a year old
    Hi,
     
    Our team analyzed your requirements and after our testing we found that if you are using Lead Score Model , you can add the attribute Select Target Object Groups when creating Lead Score Model.

     
     
     
    I hope my answer is helpful to you! If you have any other questions, please feel free to contact me.
     
    Best Regards,
    Rudy Zhang

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