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Customer experience | Sales, Customer Insights,...
Suggested answer

UTM Tracking not working

Posted on by 168
So I decided to enable the UTM tracking feature today. Only to find it doesn't work. Anyone else having this issue? It looks like the parameters get added in some json in the url e.g.:

https://public-gbr.mkt.dynamics.com/api/orgs/example?target={/TargetUrl/:https://example.com/,/RedirectOptions/:{/1/:null,/2/:{/utm_source/:/Dynamics 365 Customer Insights - Journeys/,/utm_medium/:/email/,/utm_term/:/N/A/,/utm_campaign/:/zTest - UTM Tracking Test v2/,/utm_content/:/CPC-POD-2023-10-05-AWR/}}}&digest=Fe5eYMOab1T2GQqpMdRndzralYMUXGCK8G07IOJhekw=&secretVersion=a6751a3a834744298598bfc7d73b336f

But clicking the link doesn't append them to the url, I only a tracking fragment in the url e.g:

https://example.com/#msdynmkt_trackingcontext=f9446dbc-7af7-4ef4-92f6-4e9d7705762d
 
Note: I tested this via sending through a real time journey.
  • Suggested answer
    RudyZhang Profile Picture
    RudyZhang Microsoft Employee on at
    UTM Tracking not working
    Hi,
     
    We analyzed the information you provided, but unfortunately we were unable to reproduce your problem.
     
    This blog below describes the basic use of UTM Tracking and custom fields to use UTM.
    https://meganvwalker.com/custom-utm-tracking-in-d365-marketing/
     
    In addition, you can also try using UTM with GA4 (Google Analytics4), please refer to the article in the link below.
    https://meganvwalker.com/utm-parameters-tracking-in-d365-marketing/
     
     
    I hope my answer is helpful to you! If you have any other questions, please feel free to contact me.
     
    Best Regards,
    Rudy Zhang

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