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Mailchimp equivalent to Dynamics Marketing

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Posted on by Community Member Microsoft Employee

Hi,

Newbie here to Dynamics Marketing.

Our company is thinking to switch to Dynamics Marketing and I am the one assigned the task to explore some equivalent feature with Mailchimp.

Wondering if anyone can explain what features are equivalent to what in Dynamics

Like,

Mailchimp Tags = ??? in Dynamics

unsubscribe feature in MailChimp = ??? in Dynamics

Any other equivalent features?

Do we need to have subscription list or Static Marketing list?

A nice explanation would be highly appreciated?

Thanks

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Peter Beentjes 120 on at

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RE: Mailchimp equivalent to Dynamics Marketing

HI

Please see my response below with my experience in the marketing module:

Mailchimp Tags = ??? in Dynamics
There are 3rd party UTM solutions, however the power lies in the insight tabs within the marketing module

unsubscribe feature in MailChimp = ??? in Dynamics
A contact can manage his consent and thus unsubscribe

Any other equivalent features?
The level of use is really easy to use. However with the new Wave 1 2022 update, this will only get better.

Do we need to have subscription list or Static Marketing list?
Yes, you need a subscription center

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