The announcement of Dynamics 365 is an exciting one, yet it also brings many questions to the surface for Microsoft Dynamics Partners. For VARs and ISVs alike, you need to consider how this will all affect how you market your solutions and your services!

The Genius Series is a valuable learning and networking platform for Partners to develop professional skills as well as create and strengthen community relationships all online, without having to take time out of the office for travelling to another event.

The second session of The Genius Series: Marketers Excel Into Geniuses starts this September and goes every month until May, 2017. We’ve based the schedule around what’s happening in the community and adapt as we see fit. The Dynamics 365 announcement is a great example of that! Over the course of nine months, we’ll cover all the important areas of marketing where you can use that information immediately at your organization.

For each class, we’ll have project assignments specific to the topics we cover. The work you do will be custom to where you’re at, and the tips and education you receive will help keep you on track, making you more confident in your role and ensuring you achieve more in your marketing efforts.

Students will participate in monthly discussions with each other as well as with community mentors. This gives everyone a chance to bounce ideas off of each other as well as share best practices along the way. The team of students can essentially work as a sounding board. We’re limiting the size of this class so that it stays focused and students can receive the attention they deserve as well as get to know the other students well throughout the course of the year. Get a sense of this comradery by viewing this 30-minute webinar: Meet the Geniuses of 2016!


If you are interested in participating in The Genius Series: Marketers Excel Into Geniuses, class of 2016-2017, please apply online by July 31, 2016 at

Let me know if you have any questions by emailing me at


By Bethany Foyt, Marketing & Communications Manager at The Partner Channel